It's a world where people chose the evidence to back their convictions, instead of basing their convictions on evidence. Unfortunately there's enough B.S floating around that someone can always say "so and so says otherwise". I believe in honesty and good intentions of A. Morton's research. Sure fish farming isn't the root of the problem but an aggravating factor in it's current state. I think that, done PROPERLY, it's an industry that will take a lot of pressure off the wild fish and its habitat, probably at a cost to commercial fishery. Progress needs to be in the name of long term sustainability, not instant profit or instant jobs.